Paid search advertising is a significant element of a digital marketing and advertising strategy; vital to any business in today’s economy. It allows your business to showcase your brand, products, or services, in front of millions of consumers using the world’s most powerful and popular search engines, such as Google, Yahoo!, and Bing. For example, PPC (pay-per-click) ads may be targeted using complex and multiple parameters, thus enabling you to attract the right audience to your business website. Depending on your specific requirements, PPC and paid search advertisements will show up in search results to Internet users in the selected countries, states, cities, or metro areas. You can even run paid search ads for search engine users who have visited your website before, or have liked content similar to yours.
You get better motivated customers who are the most likely to make a purchase on your website with paid search advertising because it provides highly relevant traffic. Blue Nile’s Paid Search Advertising solutions are dynamic, unique to each client, and are formed around creating the highest-ROI, measurable results, and best overall online presence to gain you customers and grow your business, right now.
Our approach to paid search advertising and PPC management goes far beyond simply generating clicks for your website. While many digital marketing agencies and service providers only report increasing click stats that waste your budget, Blue Nile is concentrated on maximizing conversions and boosting your ROI. We build strategies based on thorough business analysis, extensive research, and industry best practices. Quality is always our top priority.
Rather than a cost or expense, Blue Nile positions itself as digital, hyper-efficient, 24/7 sales representative for your business. With Blue Nile, you will see that paid search advertising works and your PPC campaigns provide measurable results; namely, highly qualified leads that convert into paying customers.
Blue Nile’s paid search advertising & PPC marketing solutions drive the results your business needs to be profitable and succeed in today’s highly competitive environment. As one of the leading marketing agencies in Denver, Colorado, (preferred by both local and national businesses), you are in good hands. We collaborate to determine your business needs, priorities, and goals to create a Paid Search solution that gets you more traffic, leads, and ultimately customers; the highest possible ‘bang for your buck’.
Blue Nile’s specialists will suggest the most beneficial and cost-effective paid search advertising strategies (like PPC) in strict adherence to your actual needs, priorities, and goals. Our ‘extension of your sales & marketing department’ approach means your success is our success.
Search remarketing is another great technique allowing you to re-engage your previous customers, or those people that left your business website without buying your products or services or completing a desired action like leaving their contact information. Blue Nile will run accurately targeted search remarketing campaigns to boost your exposure, relevancy, and authority, which ultimately boosts traffic and sales.
Blue Nile uses cutting-edge tools that let us manage, audit, and analyze paid search campaigns to ensure their smooth performance and fulfillment in accordance with your unique objectives. We are a full-service online marketing firm dealing with Google AdWords and local SEO/SEM at an expert level. You focus on what you do best (your business) and allow Blue Nile to provide complete paid search marketing, advertising, management, audit and analyses; reporting to you regularly via your chosen communication medium.
