Blue Nile is a digital agency that provides digital marketing and advertising solutions to small business, multi-location and franchise business, national and enterprise business, e-commerce business, and non-profits. We use an array of marketing channels to execute strategies that grow your business. This means increased exposure in search engines, marketplaces, and directories, plus increased authority and relevance to prospective customers searching for your offerings.
In the sole pursuits of more business for you, Blue Nile offers end-to-end digital marketing and advertising solutions. We know you have one-of-a-kind challenges and advantages, so we partner with you and function as an extension of your marketing department. Our solutions are comprehensive, unique to each client, and are formed around creating the highest-ROI, measurable results, and best overall online presence.
From ‘mom’n’pop’ brick and mortar businesses to small team digital services, we collaborate to determine your business needs, priorities, and goals to create a small business digital solution to get you more customers.
Each industry has its own unique dynamics and competitive landscape; both more complicated and heightened at the national and enterprise level. We’ll collaborate to determine your business needs, priorities, and goals to create your perfect digital solution.
Being in more than one place at a time can get complicated fast. We’ll collaborate to determine your business needs, priorities, and goals to create your perfect digital solution.
Nowhere is digital marketing and advertising more crucial than for a digital company. We’ll collaborate to determine your business needs, priorities, and goals to create your perfect digital solution that increases your ‘searchability’ and drives customers to your site.
Blue Nile’s non-profit digital marketing and advertising solution will improve the ‘searchability’ of your site, bringing more attention to your cause, and attracting more donors and donations. We’ll collaborate to determine your organization’s needs, priorities, and goals to create your perfect digital solution.
Blue Nile prides itself on its deep-diving technical analysis. This means audits, reports, and growth metric monitoring. Our solutions all include reports and audits, but we also offer them independently. We’ve assembled a team of experts and provide real-time summary reports throughout the implementation of our digital marketing and advertising solutions.
Listed here are the strategies and tools that will make up your unique digital solution for increasing exposure and authority. Once we’ve built a strategy around your needs and goals, we’ll build your custom solution to drive customers and grow your business.
Your website is your business’ digital storefront. It must be attractive and built to drive sales; beauty and power. Depending upon your needs, Blue Nile will either update and optimize your current website, or build a new website altogether that converts traffic into actionable connections, and ultimately sales.
Ensuring your website is optimized for search engines’ algorithms while still effectively communicating to your prospective customers is one of Blue Nile’s greatest strengths (and truly the foundation upon which all digital solutions are built). This means researching the correct keywords, phrases, and other factors for all your offerings and pages of your website. SEO (optimizing for search engines) improves authority and increases exposure on search engine pages by raising your rank in organic search results. Websites on the first page of a search result enjoy over 84% of clicks; let’s work to get or keep you there and on top, winning customers before your competitors.
Google My Business optimization means we handle the management of your presence on the #1 search engine in the world (by far). Doing so improves your organic map listing presence and authority. Google carries over 90% of local, mobile search; it is imperative you are well represented.
All it takes is one instance of misinformation on one directory and you can lose a potential customer forever. Blue Nile will optimize and manage your business listing on 75+ of the most popular online business directories, apps, maps, GPS platforms, social networks, and search engines, ensuring accuracy and consistency.
While organic and on-site optimization is key, it can take time for search engines to recognize your relevancy and authority. Get in front of motivated prospective customers immediately with paid search as part of your digital marketing and advertising solution. Our expert team knows to focus solely on positive ROI and increasing conversion, getting you the most possible ‘bang for your buck’.
Organic search results pages and your website are not the only places you can engage with prospective customers. Reach motivated buyers anywhere on the Internet with strategic advertisement placement.
